{"id":10945,"date":"2015-10-24T08:31:59","date_gmt":"2015-10-24T08:31:59","guid":{"rendered":"https:\/\/www.afrizap.com\/en\/?p=10945"},"modified":"2016-11-01T07:44:32","modified_gmt":"2016-11-01T07:44:32","slug":"these-10-athletes-have-the-most-valuable-sports-brands","status":"publish","type":"post","link":"https:\/\/www.afrizap.com\/en\/these-10-athletes-have-the-most-valuable-sports-brands","title":{"rendered":"These 10 Athletes Have The Most Valuable Sports Brands"},"content":{"rendered":"<div class=\"a6b39195b99473d6c9dd698db2668010\" data-index=\"1\" style=\"float: none; margin:2px 0 2px 0; text-align:center;\">\n<center>\r\n\r\n<script type='text\/javascript'>\r\nfunction ShorterThan(widthMax) {\r\n                if (screen.width < widthMax) {return true;}  \r\n                else {return false}\r\n    }\r\nvar LimitWidth = 728\r\nvar MobileZoneID = 348996\r\nvar DesktopZoneID = 348995   \r\n<!--\/\/<![CDATA[\r\n   document.MAX_ct0 ='';\r\n   var m3_u = (location.protocol=='https:'?'https:\/\/cas.criteo.com\/delivery\/ajs.php?':'https:\/\/cas.criteo.com\/delivery\/ajs.php?');\r\n   var m3_r = Math.floor(Math.random()*99999999999);\r\n   document.write (\"<scr\"+\"ipt type='text\/javascript' src='\"+m3_u);\r\n   if (ShorterThan(LimitWidth)) {document.write (\"zoneid=\"+MobileZoneID);} else {document.write (\"zoneid=\"+DesktopZoneID);}\r\n   document.write(\"&nodis=1\");\r\n   document.write ('&cb=' + m3_r);\r\n   if (document.MAX_used != ',') document.write (\"&exclude=\" + document.MAX_used);\r\n   document.write (document.charset ? '&charset='+document.charset : (document.characterSet ? '&charset='+document.characterSet : ''));\r\n   document.write (\"&loc=\" + escape(window.location));\r\n   if (document.referrer) document.write (\"&referer=\" + escape(document.referrer));\r\n   if (document.context) document.write (\"&context=\" + escape(document.context));\r\n   if ((typeof(document.MAX_ct0) != 'undefined') && (document.MAX_ct0.substring(0,4) == 'http')) {\r\n       document.write (\"&ct0=\" + escape(document.MAX_ct0));\r\n   }\r\n   if (document.mmm_fo) document.write (\"&mmm_fo=1\");\r\n   document.write (\"'><\/scr\"+\"ipt>\");\r\n\/\/]]>--><\/script>\r\n<\/center>\n<\/div>\n<p>[onepage]<\/p>\n<p>[gallerypage]<\/p>\n<p>Top athletes work hard and receive very good wages. Some decide to stick to their craft and others prefer to diversify their revenue streams and venture into other sectors. The smartest and most successful of the later group use their name and marketing power to become real brands. <a href=\"https:\/\/www.forbes.com\/sites\/mikeozanian\/2015\/10\/22\/the-forbes-fab-40-the-most-valuable-brands-in-sports-2015\/\" target=\"_blank\">Forbes Magazine recently released\u00a0its annual Fab 40<\/a> ranking which lists world&#8217;s\u00a0biggest sports brands. Within the Fab 40, a section is dedicated to athletes. Forbes defines the term athlete brand values by <em>&#8220;the amount by which endorsement <span id=\"itxthook0p\" class=\"itxtrst itxtrstspan itxtnowrap\"><span id=\"itxthook0w\" class=\"itxtrst itxtrstspan itxtnowrap itxtnewhookspan\">income<\/span><\/span>\u00a0exceeds the average endorsement income earned by the top 10 earning athletes in the same sport during the past year.&#8221;<\/em><\/p>\n<h2 class=\"p1\"><span class=\"s1\"><b>10. Floyd Mayweather Jr.: $11.5 million<\/b><\/span><\/h2>\n<figure id=\"attachment_10952\" aria-describedby=\"caption-attachment-10952\" style=\"width: 703px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-10952\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/1415193325861_wps_8_image001_png.jpg\" alt=\"source\" width=\"703\" height=\"610\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/1415193325861_wps_8_image001_png.jpg 634w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/1415193325861_wps_8_image001_png-600x521.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/1415193325861_wps_8_image001_png-85x74.jpg 85w\" sizes=\"(max-width: 703px) 100vw, 703px\" \/><figcaption id=\"caption-attachment-10952\" class=\"wp-caption-text\"><a href=\"https:\/\/i.dailymail.co.uk\/i\/pix\/2014\/11\/05\/1415193325861_wps_8_image001_png.jpg\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p class=\"p4\"><span class=\"s2\">It is quite a surprise to see the undefeated boxing champion Floyd Mayweather at the 10th spot. <a href=\"https:\/\/www.afrizap.com\/en\/worlds-highest-paid-athletes\" target=\"_blank\">Especially since he is world&#8217;s highest earning athlete<\/a>. Prior to his sold out fight against Manny Pacquiao, Mayweather landed sponsorship deals with Hublot, FanDuel and Burger King.<\/span><\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<h2 class=\"p1\"><span class=\"s1\"><b>9. Rory McIlroy: $12 million<\/b><\/span><\/h2>\n<figure id=\"attachment_10953\" aria-describedby=\"caption-attachment-10953\" style=\"width: 700px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-10953\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/8934182923_3152655d6e_b.jpg\" alt=\"source\" width=\"700\" height=\"420\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/8934182923_3152655d6e_b.jpg 700w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/8934182923_3152655d6e_b-600x360.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/8934182923_3152655d6e_b-450x270.jpg 450w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/8934182923_3152655d6e_b-150x90.jpg 150w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/8934182923_3152655d6e_b-85x51.jpg 85w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-10953\" class=\"wp-caption-text\"><a href=\"https:\/\/c2.staticflickr.com\/4\/3743\/8934182923_3152655d6e_b.jpg\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p class=\"p3\"><span class=\"s1\">McIlroy is making his debut on the Forbes Fab 40. He replaced fellow professional golfer Tiger Woods as the\u00a0<\/span><span class=\"s1\">face of Electronic Arts&#8217; golf video game which is now called Rory McIlroy PGA Tour.<\/span><\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<h2 class=\"p1\"><span class=\"s1\"><b>8. Cristiano Ronaldo: $16 million<\/b><\/span><\/h2>\n<figure id=\"attachment_10955\" aria-describedby=\"caption-attachment-10955\" style=\"width: 712px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-10955\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/Screen-Shot-2015-10-24-at-3.47.43-AM.jpg\" alt=\"Screen Shot 2015-10-24 at 3.47.43 AM\" width=\"712\" height=\"560\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/Screen-Shot-2015-10-24-at-3.47.43-AM.jpg 602w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/Screen-Shot-2015-10-24-at-3.47.43-AM-600x472.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/Screen-Shot-2015-10-24-at-3.47.43-AM-85x67.jpg 85w\" sizes=\"(max-width: 712px) 100vw, 712px\" \/><figcaption id=\"caption-attachment-10955\" class=\"wp-caption-text\"><a href=\"https:\/\/instagram.com\/p\/83Dfg_Bpfl\/?taken-by=cristiano\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p class=\"p4\">CR7 has a mega sponsorship deal with Nike as well as an underwear line called CR7. He is also in the process of\u00a0<a href=\"https:\/\/www.afrizap.com\/en\/ronaldo-movie\" target=\"_blank\">renting his luxury apartment in the Trump Tower to producer\u00a0Martin Scorsese for a rumored $22.5 million<\/a>. Where&#8217;s Messi by the way?<\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<h2 class=\"p1\"><span class=\"s1\"><b>7. Kevin Durant: $18 million<\/b><\/span><\/h2>\n<figure id=\"attachment_10956\" aria-describedby=\"caption-attachment-10956\" style=\"width: 700px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-10956\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/kevin-durant.jpg\" alt=\"source\" width=\"700\" height=\"394\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/kevin-durant.jpg 700w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/kevin-durant-600x338.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/kevin-durant-85x48.jpg 85w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-10956\" class=\"wp-caption-text\"><a href=\"https:\/\/cdn.slamonline.com\/wp-content\/uploads\/2015\/06\/kevin-durant.jpg\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p class=\"p1\">Durant&#8217;s name figures on this list for the first time thanks to a blockbuster 10-year endorsement deal he signed with Nike last year. The deal is supposedly worth $300 including royalties.<\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<h2 class=\"p1\"><span class=\"s1\"><b>6. Usain Bolt: $18 million &#8211; tie<\/b><\/span><\/h2>\n<figure id=\"attachment_10957\" aria-describedby=\"caption-attachment-10957\" style=\"width: 707px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-10957\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/9096190838_350590d10d_b.jpg\" alt=\"source\" width=\"707\" height=\"398\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/9096190838_350590d10d_b.jpg 650w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/9096190838_350590d10d_b-600x338.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/9096190838_350590d10d_b-85x48.jpg 85w\" sizes=\"(max-width: 707px) 100vw, 707px\" \/><figcaption id=\"caption-attachment-10957\" class=\"wp-caption-text\"><a href=\"https:\/\/media-s3.blogosfere.it\/attentialcine\/th\/2012\/12\/p444618-620x350.jpg?t=1354383517\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p class=\"p3\">Bolt&#8217;s endorsement deals include a partnership\u00a0<a href=\"https:\/\/www.afrizap.com\/en\/bolt-nissan\" target=\"_blank\">with Nissan<\/a>\u00a0and a $10 million dollar a year deal with Puma through 2017.<\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<h2 class=\"p1\"><span class=\"s1\"><b>5. Mahendra Singh Dhoni: $21 million<\/b><\/span><\/h2>\n<figure id=\"attachment_10958\" aria-describedby=\"caption-attachment-10958\" style=\"width: 724px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-10958\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/msd.jpg\" alt=\"source\" width=\"724\" height=\"439\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/msd.jpg 660w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/msd-600x364.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/msd-150x90.jpg 150w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/msd-85x52.jpg 85w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><figcaption id=\"caption-attachment-10958\" class=\"wp-caption-text\"><a href=\"https:\/\/s2.stabroeknews.com\/images\/2015\/10\/msd.jpg\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p class=\"p3\"><span class=\"s1\">Mahendra Singh Dhoni will co-produce his biopic called &#8220;M.S Dhoni: The Untold Story,&#8221; which has already earned him $3 million.\u00a0<\/span><\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<h2>4. Roger Federer: \u00a0$27 million &#8211; tie<\/h2>\n<figure id=\"attachment_10959\" aria-describedby=\"caption-attachment-10959\" style=\"width: 716px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-10959\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/roger-federer-serve-follow-through.jpg\" alt=\"source\" width=\"716\" height=\"472\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/roger-federer-serve-follow-through.jpg 660w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/roger-federer-serve-follow-through-600x395.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/roger-federer-serve-follow-through-85x56.jpg 85w\" sizes=\"(max-width: 716px) 100vw, 716px\" \/><figcaption id=\"caption-attachment-10959\" class=\"wp-caption-text\"><a href=\"https:\/\/tennis.topbuzz.com\/tennis-pics\/d\/925-3\/roger+federer+serve+follow+through.jpg\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<div id=\"copy_box_content\" class=\"copy_box_content\">\n<p>Federer&#8217;s brand value went down by $5 million compared to last year. He still remains an elite tennis player despite being 34. He extended his endorsement \u00a0deal with Mercedes-Benz by 3 years. He is the only tennis player to figure on this list.<\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<\/div>\n<h2>3. LeBron James: $27 million &#8211; tie<\/h2>\n<figure id=\"attachment_10960\" aria-describedby=\"caption-attachment-10960\" style=\"width: 719px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-10960\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/lebronjamesf430spider_430211-e1369170422722.jpg\" alt=\"source\" width=\"719\" height=\"379\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/lebronjamesf430spider_430211-e1369170422722.jpg 522w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/lebronjamesf430spider_430211-e1369170422722-85x45.jpg 85w\" sizes=\"(max-width: 719px) 100vw, 719px\" \/><figcaption id=\"caption-attachment-10960\" class=\"wp-caption-text\"><a href=\"https:\/\/static2.therichestimages.com\/cdn\/522\/275\/90\/cw\/wp-content\/uploads\/lebronjamesf430spider_430211-e1369170422722.jpg\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p class=\"p1\"><span class=\"s1\">LeBron&#8217;s signature Nike shoe line generated $340 million in sales in the U.S. during 2014, according to research firm SportsOneSource. His brand value fell by $10 million compared to last year because of a one-time gain from his investment in headphone company Beats Electronics.<\/span><\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<h2>2. Phil Mickelson: $28 million<\/h2>\n<figure id=\"attachment_10961\" aria-describedby=\"caption-attachment-10961\" style=\"width: 700px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-10961\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/7741947952_7852e00c67_b.jpg\" alt=\"source\" width=\"700\" height=\"466\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/7741947952_7852e00c67_b.jpg 700w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/7741947952_7852e00c67_b-600x399.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/7741947952_7852e00c67_b-85x57.jpg 85w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-10961\" class=\"wp-caption-text\"><a href=\"https:\/\/c1.staticflickr.com\/9\/8304\/7741947952_7852e00c67_b.jpg\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p>The five-time Major champion renewed his endorsement deal with golfing equipment company Callaway last year. However, his brand value decreased by $1 million compared to last year.<\/p>\n<p>[\/gallerypage]<\/p>\n<p>[gallerypage]<\/p>\n<h2>1. Tiger Woods: $30 million<\/h2>\n<figure id=\"attachment_10962\" aria-describedby=\"caption-attachment-10962\" style=\"width: 700px\" class=\"wp-caption alignnone\"><img decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-10962\" src=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/Tiger_Woods_2014_ka_2.jpg\" alt=\"source\" width=\"700\" height=\"586\" srcset=\"https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/Tiger_Woods_2014_ka_2.jpg 700w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/Tiger_Woods_2014_ka_2-600x502.jpg 600w, https:\/\/www.afrizap.com\/en\/wp-content\/uploads\/sites\/2\/2015\/10\/Tiger_Woods_2014_ka_2-85x71.jpg 85w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><figcaption id=\"caption-attachment-10962\" class=\"wp-caption-text\"><a href=\"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/f\/fd\/Tiger_Woods_2014_ka_2.jpg\" target=\"_blank\">source<\/a><\/figcaption><\/figure>\n<p>Tiger Woods&#8217; income has decreased since his scandal in 2009. Although\u00a0he had new endorsement deals with MusclePharm and India&#8217;s Hero motorcycles in 2014, his brand value fell by $6 million. He is still number 1 though.<\/p>\n<p><strong><a href=\"https:\/\/www.afrizap.com\/en\/worlds-highest-paid-athletes\">SEE ALSO:\u00a0The 10 Highest-Earning Athletes Of 2015.<\/a><\/strong><\/p>\n<p>[\/gallerypage]<\/p>\n<p>[\/onepage]<\/p>\n<!--CusAds0-->\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>[onepage] [gallerypage] Top athletes work hard and receive very good wages. Some decide to stick<\/p>\n","protected":false},"author":9,"featured_media":10955,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[36],"tags":[43,151],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>These 10 Athletes Have The Most Valuable Sports Brands<\/title>\n<meta name=\"description\" content=\"Top athletes work hard and receive very good wages.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.afrizap.com\/en\/these-10-athletes-have-the-most-valuable-sports-brands\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"These 10 Athletes Have The Most Valuable Sports Brands\" \/>\n<meta property=\"og:description\" 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